Thursday, May 16, 2019
Human resources in hospitality & Marketing Hospitality Research Paper
Human resources in cordial reception & Marketing Hospitality - Research Paper ExampleManaging human resources in hospitality is a challenging experience that requires effective planning and high level of competency (Hayes & Ninemeier, 2009).An article by Jarpi (2007) explains more than about human resource in hospitality. The article explains that owners of hospitality business must be judicious critical thinkers and have deep understanding on the changing rules and regulations. The author push argues that promotion of employees in the hospitality industry should be based on skills and experience. Incompetent workforce is dangerous to work with since it contributes to poor people performance of the business. In this regard, effective policies should be put in place to ensure smooth physical process of the workforce in an organization (Ming-chih, Haiyan & Kevin, 2011).Marketing hospitality refers to the process of selling out products and services of a hospitality firm to the tar get market. Marketing hospitality takes different forms, for instance advertising, product promotion, offering of agonistical prices, branding and many others.. According to Reid & Bojanic (2010), effective marketing strategies should be employed in order to go on sales and profitability in the hospitality sector.Fields (2014) wrote an article postulating various hospitality marketing strategies that prat be white plagued to boost the profits of a hospitality firm. The article states that extensive market research and establishment of realistic plans for achieving the foreseen goals and objectives of a business firm are the basic factors to success. In addition, Fields further states that, accountability is a crucial factor to consider as far as marketing hospitality is concerned. The article outlines that advertisements can be done through the print and electronic media, depending on the target market and the firms financial position.The modern technology has aided in providi ng numerous avenues for posting advertisements. For instance, the use of social media
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